Method And System For Using Transaction Data To Assign A Trade Area To A Merchant Location

  • Published: Feb 26, 2015
  • Earliest Priority: Aug 22 2013
  • Family: 1
  • Cited Works: 0
  • Cited by: 15
  • Cites: 7
  • Additional Info: Full text
Abstract

A method for identifying a merchant trade area, includes: receiving a trade area request, the request identifying a merchant; storing a plurality of consumer location data entries, each entry including data related to a consumer involved in one or more payment transactions with the merchant, including a geographic location associated with the related consumer; identifying a geographic location associated with the merchant; identifying at least one geographic deviation metric based on the geographic location associated with the related consumer included in each entry of the plurality of consumer location data entries; identifying a merchant trade area based on the geographic location associated with the merchant and the identified at least one geographic deviation metric; and transmitting the identified merchant trade area in response to the received trade area request.


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Document History
  • Publication: Feb 26, 2015
  • Application: Aug 22, 2013
    US US 201313973804 A
  • Priority: Aug 22, 2013
    US US 201313973804 A

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